Los Feliz

For Cali -Mex (Californian - Mexican) restaurant Los Feliz in Amsterdam we have developed a brand that feels like emptying your backpack after a Californian road trip. We love the feeling of nostalgia to physically go through all the memories that have been collected along the way right after you got home. Cards, menus and small notes that take you back to these amazing adventures... We designed a menu that reads like a travel diary. A collection of memories of Los Feliz: the Mexican neighborhood in Los Angeles. This 'diary' contains tickets, menus and notes that take you directly to the city, where food gets better, days get warmer, nights get longer and drinks get colder. We believe that telling stories is the heart of a brand and also that you really need to travel.