Adore Agency

The lovely MissJ tasked us to create a new brand identity and website for her PR & content creation agency. So say goodbye to MissJ and kiss hello to ADORE: an agency that focuses on the idea of creating and elevating brands to the status of works of art. When we started we asked ourselves: Who is the godfather of making commercially-successful artistic brands on the planet? The answer must be Andy Warhol! Andy Warhol’s great achievement was to develop a generous and helpful view of two major forces in modern society: commerce and celebrity. He spent most of his life as an international celebrity, but he was also keen on business. There are four big ideas behind Andy Warhol’s work, which can teach us a more inspired way of looking at the world, and prompts us to build a better society. Much like in a gallery of carefully curated art pieces, ADORE carefully selects and creates the perfect Love Brands. A portfolio worthy of a gallery exhibition. Combining strategic thinking, creative excellence and a deep understanding of market and consumer behaviour, ADORE aims to transform brands into masterpieces and put them on the podium they deserve. We designed a logo inspired on a red round sticker which is placed next to an artwork in a gallery once it’s sold. The pop art colours, dotted pattern borrowed from Roy Lichtenstein and clean lines and bold colours are a tribute to Warhol and his vision.