Spark by WLSA

Spark by WLSA is a new online learning platform to pass on the fire of knowledge. To educate students on how to become the global citizens of tomorrow. To ignite curiosity, self-reflection and empathy in the mind. To teach students how to become leaders that will inspire their community. When tasked with creating a visual identity and logo, we wanted to stay away from symbols such as trees, apples and other biblical associations, as they are typically western. One of the main goals, was to bridge the cultural gap and focus on intrinsic values to connect east and west. Therefore a logo that reminds us of fireworks and sparks illuminate us all and has a positive link with the east. A spark is the first step to make a fire. What’s a fire if not a multitude of sparks? In order to make a big difference, we all have to start somewhere. Though little at first, sparks can grow, flourish into brighter stars. Like brighter minds that will change the world, one spark at a time. Along with our partner Uniqode, we worked on the user journey for the platform, keeping it as simple and stress-free as possible. Students can easily track their progress, keeping them motivated. They can contact their classmates and teachers via private messages or debate in the class forum. We make sure the platform would work on all devices so that students would be able to work wherever they want.

Concept & Design, UI & UX Design, Responsive Web Design
WLSA, 2019

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